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The answer is Veblen Goods. Did you get it right?

We’ll announce the winner of the Offer Breakthrough self-guided workshop in the next Fri-yay issue.

You know 1:1 client work has a ceiling. You’re living it now. But creating an offer that people actually want? It feels harder than learning a new language.

Not anymore.

Offer Breakthrough is the self-paced workshop that shows you hot to design a scalable offer people will happily pay premium prices for.

Design a scalable offer in a single afternoon ➜

Don’t let custom client work cap your income anymore

Try it risk-free—14-day money-back guarantee

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